BACKGROUND
In this project I was tasked with redesigning the poster for the movie, Spirited Away by Hayao Miyazaki.
PROCESS
IDEA AND CONCEPT BUILDING
The purpose of the project is to refresh the Spirited Away movie poster for a more modern audience. As the movie is relatively well known, there is no need to design an overly detailed poster. Instead, I chose to use minimalism to highlight one of the most iconic characters in the movie. This way the poster design is provides both a modern look while evoking feelings of nostalgia in the viewer.
RATIONALE:
The final design showcases the character No Name as it is one of the most iconic characters in the movie, so viewers who know or seen the movie will instantly know what movie is being referenced. I chose to use gold nuggets instead of the mouth design as it better represents one of the main topics of the movie, greed. The minimalist design provides a modern look through large spacing and geometric shapes.
